Digital Marketing Executive

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Job Description

Digital Marketing Executive

Location: Manchester, UK
Our client is an innovative engineering consultancy of about 450 staff, whose mission is to create high-performing buildings and infrastructure. It’s a great place to work and we regularly pick up awards recognising this, including being in the Sunday Times 100 Best Companies To Work For. It is an easy place to find purpose and value in your work.
You’ll need to be a self-starter who is willing to spot opportunities for growth and innovation. Getting to know what we do, how we deliver our work and who our key people are across the business will be crucial, requiring a go-getter attitude. You won’t be afraid to pick up the phone or hop on the train to visit key individuals and offices in order to get a real understanding of what’s needed. You’ll work very closely with the wider team and support will be second to none, with plenty of regular face time with the team and Marketing Director.
The role will include involvement in all areas of digital marketing from developing PR campaigns to analysing website statistics, from writing content to advising on social media management. It will include:
Understanding core digital marketing services
Digital strategy & planning including full campaigns which include SEO, PPC, social media, email, and web development
Understanding how to champion a variety of services and sectors to targeted audiences both nationally and regionally
Practical experience in creating plans and strategies, delivery, time management and being able to measure success and prove outcomes
Supporting the ongoing development and management of the brand
Ensuring a clear and consistent style and tone of voice is utilised across all mediums, suitable for an engineering consultancy
Within the Marketing and Communications team, you will contribute to:
Creation of campaign material, such as presentations, event materials, and emails
Support for ongoing development of our corporate website and social channels, ensuring that all content is informative and relevant and supports our SEO goals
Creating additional content and engaging with key stakeholders as required
Collation and reporting on performance statistics for all digital channels
Supporting our busy events programme, as required
Supporting ad-hoc projects as required.
Key skills and required experience:
SEO copywriting
Digital strategy
Search Engine Optimization (SEO)
Pay Per Click (PPC)
Social media outreach
Digital marketing
Email marketing
CMS management
Content and copywriting
What you can expect:
Inspired and motivated colleagues. A good team, office and employer. A responsible role, with scope to make a real difference to the company.
The remuneration package will include a competitive salary, 5% employer pension contribution, 25 days annual leave (with the option to buy/sell up to five days), well-being bonus and a wide variety of flexible benefits.
A career with our client offers you the chance to achieve your potential in a strongly people-focused and values-led business that provides great opportunities for professional and personal development.

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