Job Description
Our client is the only integration and automation platform that is as simple as it is powerful — and because it’s built to power the largest enterprises, it is quite powerful. Simultaneously, it’s a low-code/no-code platform. This empowers any user (dev/non-dev) to painlessly automate workflows across any apps and databases.
They are proud to be named a leader by both Forrester and Gartner and trusted by 7,000+ of the world’s top brands such as Box, Grab, Slack, and more. But what is most exciting is that this is only the beginning. Business Insider named them an “enterprise startup to bet your career on”. Forbes’ Cloud 100 recognized them as one of the top 100 private cloud companies in the world. Quartz ranked them as one of the top 10 large companies for remote workers.
Deloitte Tech Fast 500 ranked them as one of the top 20 fastest-growing tech companies in the Bay Area, and one of the top 100 in North America.
Responsibilities
We are looking for an exceptional Growth Marketing Associate to join our growing team and help increase the sales pipeline by playing an active role in our demand generation strategy.
Requirements
1) Bachelor’s degree in Marketing, Business or related field
2) 1-3+ years experience in a digital marketing environment, preferably B2B
3) A clear comprehension of B2B Marketing KPIs and metrics.
4) Hands-on experience using CRM and Marketing Automation software (Salesforce, Marketo experience preferred)
5) Experience with campaigns around performance marketing and/or demand gen with knowledge of LinkedIn & Google Ads is a plus
Self-starter with the ability to drive projects from inception to completion
Exceptional attention to detail and follow-through
Excellent interpersonal skills, high energy, and enthusiasm, team-oriented, strong cross-group collaborator
Excellent communication and presentation skills
Structured, logical thinker, even when working in a fast-paced environment under tight timeframes
Highly numerate with strong analytical skills
You will be responsible to:
Assist in executing digital demand gen programs including PPC, display advertising, remarketing, paid social, and other online advertising channels.
Manage day-to-day optimisation activities for campaigns, including new campaign launches, ad tracking and reporting setup
Measure and analyze channel performance to proactively recommend where opportunities exist for further optimization and scaling
Work closely with the global demand gen teams to iterate on different targeting, ad creatives, messaging and copy
Deploy A/B testing strategies and execution
Collaborate with local and international marketing teams to develop nurture programs
Work in a cross-functional team of Marketing, Sales, Product and IT professionals